Eindhoven, The Netherlands – Foodmaker, the Belgian pioneer in fresh meals, is the Official Sponsor of the ASML Marathon Eindhoven, taking place on October 10 and 11, 2026. The brand aims to show thousands of runners and supporters that healthy eating does not have to be complicated: good nutrition is the foundation of every performance, on marathon day and every day leading up to it.
The ASML Marathon Eindhoven is the third-largest marathon in the Netherlands. Last year, nearly 40,000 race entries were sold across the marathon, half marathon, quarter marathon, and City Run. It attracts a sporty audience that makes conscious choices about nutrition, making it a natural fit for Foodmaker.
Fresh every day, without shortcuts
Foodmaker was founded by Lieven Vanlommel with one clear ambition: to make healthy food as accessible and convenient as fast food. Today, the company prepares up to 150,000 fresh meals every day in its own kitchens. Everything is cooked from scratch: vegetables are washed and cut, rice and pasta are prepared fresh, and dressings are made in-house, without refined added sugars or preservatives. Some of the ingredients even come from Foodmaker’s own organic fields.
In the Netherlands, Foodmaker meals are available at Jumbo supermarkets. They can also be found at Delhaize in Belgium, REWE in Germany, Billa in Austria, and Monoprix in France. In addition, Foodmaker operates 23 of its own cafés.
“Anyone training for a marathon understands the importance of proper nutrition. But you do not have to be an elite athlete to deserve that. We prepare fresh meals every day so that everyone can eat healthy without spending a lot of time or money. Eindhoven is a city that keeps moving, and that is exactly the kind of environment we love to be part of.”
Lieven Vanlommel, Founder of Foodmaker
A strong connection with elite sports
The partnership with the ASML Marathon Eindhoven fits into a long-standing tradition. Foodmaker has been working with elite athletes and top teams for years, including speed skater Kjeld Nuis, cycling team Alpecin-Deceuninck with Mathieu van der Poel, and more recently Vincent Kompany, head coach of FC Bayern Munich.
About Foodmaker
Foodmaker is a Belgian food company founded in 2004 by Lieven Vanlommel. The company produces fresh, healthy, and affordable meals in its own kitchens in Westerlo and is now active in six countries through major retailers and its own Foodmaker cafés. Over the past thirty years, Foodmaker has prepared more than 300 million meals. For more information, visit Foodmaker.
